Plan Zheroes
Fantastic charitable work on their website
Heroes rescuing food, and saving meals: A new plan for food surplus and food waste.
Plan Zheroes is a charitable organization dedicated to addressing food waste by connecting food businesses with charities that provide meals to those in need. By facilitating the donation of surplus food from businesses to organizations that can redistribute it to the less fortunate, Plan Zheroes ensures that perfectly good food does not go to waste. With a focus on sustainability and social responsibility, Plan Zheroes operates on the principle that there should always be a backup plan when it comes to minimizing food waste - whether it's Plan B, Plan C, or even Plan Z. By bridging the gap between food surplus and food insecurity, Plan Zheroes embodies the idea that every meal matters and that no one should go hungry while edible food is discarded.
I collaborated closely with the team to refresh the website design, incorporating elements that would enhance user engagement and convey the essence of the charity's mission effectively. Utilizing my skills in photography and videography, I created a captivating stop-motion video that artfully narrated the charity's overarching goal of attaining zero food waste. Through seamless transitions and visually appealing imagery, the video succinctly conveyed the organization's core message, shedding light on its humanitarian efforts and commitment to sustainability. This creative endeavor not only enriched the website's visual appeal but also provided visitors with a compelling insight into the charity's impactful initiatives.